(currently in production, more to come soon!)

The Children’s Hospital of Orange County came to us to evolve their current Long Live Childhood campaign with the goal of positioning CHOC as a resource for wellness, and not just for very sick kids.  

So, our team visited CHOC’s campus to capture a series of images and videos to be used across many formats all highlighting the resilience, creativity, and magic of childhood. We casted real-life patients of CHOC and brought a few different scenarios to life – the yearly check-up, flu shots, specialty care and more.

my role: associate creative director